I needed to tell the TAP story. How one program was transforming the lives of apprentices, creating new pathways to leadership for mentors, and ultimately adding value to communities through economic advancement.
In addition to design, I was responsible for all copy. I created the apprentice and mentor stories through interviews. I also selected the featured quotes. I also performed the industry research utilizing data from secondary-education experts, the U.S. Bureau of Labor Statistics, the Census Bureau, the Department of Health and Human Services, and so many more. The report was a huge success.
